HubSpot, Inc.
MX ˙ BMV ˙ US4435731009
SecurityMX:HUBS / HubSpot, Inc.
InstitutionIFP Advisors, Inc
Latest Disclosed Ownership949 shares
Latest Disclosed Value $ 231,651
IFP Advisors, Inc reports 81.49% decrease in ownership of HUBS / HubSpot, Inc.

On April 13, 2026 - IFP Advisors, Inc filed a 13F-HR form disclosing ownership of 949 shares of HubSpot, Inc. (MX:HUBS) valued at $231,651 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 6, 2026 disclosing 5,126 shares of HubSpot, Inc.. This represents a change in shares of -81.49% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-13 2026-03-31 13F HUBSPOT cs 443573100 949 -4,177 -81.49 232 -88.77 0.0048
2026-02-06 2025-12-31 13F HUBSPOT cs 443573100 5,126 4,491 707.24 2,057 592.59 0.0462
2026-02-06 2025-09-30 13F/A-1 HUBSPOT cs 443573100 635 -390 -38.05 297 -47.89 0.0077
2025-12-02 2025-09-30 13F HUBSPOT cs 443573100 594 -431 317 0.0082
2025-07-24 2025-06-30 13F HUBSPOT cs 443573100 1,025 -230 -18.33 570 -20.39 0.0162
2025-05-05 2025-03-31 13F HUBSPOT cs 443573100 1,255 43 3.55 717 -15.17 0.0221
2025-02-04 2024-12-31 13F HUBSPOT cs 443573100 1,212 108 9.78 844 44.03 0.0276
2025-02-04 2024-09-30 13F HUBSPOT cs 443573100 1,104 -99 -8.23 587 -17.35 0.0211
2024-07-30 2024-06-30 13F HUBSPOT cs 443573100 1,203 174 16.91 710 10.09 0.0282
2024-07-30 2024-03-31 13F HUBSPOT cs 443573100 1,029 7 0.68 644 8.78 0.0283
2024-01-09 2023-12-31 13F HUBSPOT cs 443573100 1,022 -7 -0.68 593 17.00 0.0280
2023-10-12 2023-09-30 13F HUBSPOT cs 443573100 1,029 99 10.65 506 2.43 0.0228
2023-08-14 2023-06-30 13F/A-1 HUBSPOT cs 443573100 930 145 18.47 495 404.08 0.0207
2023-08-04 2023-06-30 13F HUBSPOT cs 443573100 930 145 117 0.0054
2023-04-18 2023-03-31 13F HUBSPOT cs 443573100 785 -241 -23.49 99 0.0043
2023-02-07 2022-12-31 13F HUBSPOT cs 443573100 1,026 13 1.28 0 -100.00 0.0040
2022-11-08 2022-09-30 13F HUBSPOT cs 443573100 1,013 392 63.12 150 51.52 0.0039
2022-09-06 2022-06-30 13F/A-1 HUBSPOT cs 443573100 621 0 0.00 99 0.00 0.0032
2022-08-12 2022-06-30 13F HUBSPOT INC COM Stock 443573100 1 -620 1 0.0018
2022-09-06 2022-03-31 13F/A-1 HUBSPOT cs 443573100 621 463 293.04 99 -4.81 0.0032
2022-08-08 2022-03-31 13F HUBSPOT INC COM Stock 443573100 617 459 88 0.0018
2022-01-12 2021-12-31 13F HUBSPOT INC COM Stock 443573100 158 106 203.85 104 188.89 0.0020
2021-10-06 2021-09-30 13F HUBSPOT INC COM Stock 443573100 52 1 1.96 36 20.00 0.0007
2021-07-13 2021-06-30 13F HUBSPOT INC COM Stock 443573100 51 1 2.00 30 30.43 0.0006
2021-04-30 2021-03-31 13F HUBSPOT INC COM Stock 443573100 50 -10 -16.67 23 -4.17 0.0004
2021-01-25 2020-12-31 13F HUBSPOT INC COM Stock 443573100 60 5 9.09 24 41.18 0.0010
2020-10-29 2020-09-30 13F HUBSPOT INC COM Stock 443573100 55 55 17 0.0010
2020-08-05 2020-06-30 13F HUBSPOT INC COM Stock 443573100 0 0 0 0.0000
2020-05-12 2020-03-31 13F HUBSPOT INC COM Stock 443573100 0 0 0 0.0000
2019-05-15 2019-03-31 13F HUBSPOT INC COM Stock 443573100 0 -150 -100.00 0 -100.00
2019-06-03 2018-12-31 13F/A-10 HUBSPOT INC COM Stock 443573100 150 0 0.00 19 -17.39 0.0012
2019-01-23 2018-12-31 13F HUBSPOT INC COM Stock 443573100 150 0 19 0.0012
2019-06-03 2018-09-30 13F/A-9 HUBSPOT INC COM Stock 443573100 150 -5,380 -97.29 23 -96.68 0.0009
2018-10-25 2018-09-30 13F HUBSPOT INC COM Stock 443573100 150 -5,380 23 0.0009
2019-06-03 2018-06-30 13F/A-8 HUBSPOT INC COM Stock 443573100 5,530 5,430 5,430.00 693 7,600.00 0.0291
2018-08-07 2018-06-30 13F HUBSPOT INC COM Stock 443573100 5,530 5,430 693
2019-06-03 2018-03-31 13F/A-7 HUBSPOT INC COM Stock 443573100 100 0 0.00 9 0.00 0.0004
2018-05-09 2018-03-31 13F HUBSPOT INC COM Stock 443573100 100 0 11
2019-06-03 2017-12-31 13F/A-6 HUBSPOT INC COM Stock 443573100 100 0 0.00 9 12.50 0.0004
2018-01-24 2017-12-31 13F HUBSPOT INC COM Stock 443573100 100 0 9
2017-10-30 2017-09-30 13F HUBSPOT INC COM Stock 443573100 100 100 -42.86 8 0.00 0.0003
2019-06-03 2017-03-31 13F/A-4 HUBSPOT INC COM Stock 443573100 0 -175 -100.00 0 -100.00
2019-06-03 2016-12-31 13F/A-3 HUBSPOT INC COM Stock 443573100 175 30 20.69 8 0.00 0.0004
2017-02-14 2016-12-31 13F HUBSPOT INC COM Stock 443573100 175 30 8
2016-11-04 2016-09-30 13F HUBSPOT INC COM Stock 443573100 145 135 1,350.00 8 0.0004
2019-06-03 2016-06-30 13F/A-2 HUBSPOT INC COM Stock 443573100 10 -5 -33.33 0 -100.00
2016-08-22 2016-06-30 13F HUBSPOT INC COM Stock 443573100 10 -5 0
2016-05-02 2016-03-31 13F HUBSPOT INC COM Stock 443573100 15 0 0.00 1 0.00 0.0001
2016-02-11 2015-12-31 13F HUBSPOT INC COM Stock 443573100 15 15 1 0.0001
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.