Booking Holdings Inc.
MX ˙ BMV ˙ US09857L1089
SecurityMX:BKNG / Booking Holdings Inc.
InstitutionAscent Group, LLC
Latest Disclosed Ownership293 shares
Latest Disclosed Value $ 1,233,703
Ascent Group, LLC reports 18.38% decrease in ownership of BKNG / Booking Holdings Inc.

On May 15, 2026 - Ascent Group, LLC filed a 13F-HR form disclosing ownership of 293 shares of Booking Holdings Inc. (MX:BKNG) valued at $1,233,703 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 20, 2026 disclosing 359 shares of Booking Holdings Inc.. This represents a change in shares of -18.38% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F BOOKING HOLDINGS COM 09857L108 293 -66 -18.38 1,234 -35.85 0.0141
2026-01-20 2025-12-31 13F BOOKING HOLDINGS COM 09857L108 359 -30 -7.71 1,923 -8.39 0.0657
2025-10-20 2025-09-30 13F BOOKING HOLDINGS COM 09857L108 389 90 30.10 2,098 21.20 0.0742
2025-07-21 2025-06-30 13F BOOKING HOLDINGS COM 09857L108 299 -24 -7.43 1,731 16.33 0.0674
2025-05-16 2025-03-31 13F BOOKING HOLDINGS COM 09857L108 323 130 67.36 1,488 55.32 0.0639
2025-02-21 2024-12-31 13F BOOKING HOLDINGS COM 09857L108 193 32 19.88 959 41.30 0.0720
2024-11-14 2024-09-30 13F BOOKING HOLDINGS COM 09857L108 161 8 5.23 678 11.88 0.0514
2024-08-15 2024-06-30 13F BOOKING HOLDINGS COM 09857L108 153 28 22.40 606 33.77 0.0494
2024-05-15 2024-03-31 13F BOOKING HOLDINGS COM 09857L108 125 5 4.17 453 -0.22 0.0399
2024-02-14 2023-12-31 13F BOOKING HOLDINGS COM 09857L108 120 8 7.14 455 34.72 0.0431
2023-11-14 2023-09-30 13F BOOKING HOLDINGS COM 09857L108 112 42 60.00 337 49.78 0.0372
2023-08-14 2023-06-30 13F BOOKING HOLDINGS COM 09857L108 70 70 226 0.0249
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.